In-Text Advertising has grown in attractiveness to advertisers as more and more consumers go online for their shopping, entertainment, and information needs, leaving traditional avenues such as television and radio – in some cases – as secondary choices. Because of these, advertisers seek creative online means of advertising their brand and products to potential customers. One of those methods is In-Text Advertising. Because of this, new advertising companies began forming around this new type of advertising media, providing contextual ads to publishers of content on the Internet. Advertisers in the In-Text Advertising field include (but are not exclusive to):
Vibrant
Kontera
Text Link Ads
Bidvertiser
Infolinks
AdBrite Inline
Clicksor
Builtintext
Triggit
BeContext
SinTextMedia
MIVA
LinkWorth
Optspots
Source:Â ShoutMeLoud, W3Mag
