Movie Website Design

3 Reasons Why Slideshow Website Headers should be Avoided

Many movie website owners believe a post slideshow at the top of their website snazzes up their site, makes their website look more professional and high-end yet what are these slideshows essentially: a reproduction, a linked duplication, and in most cases,  a highlight reel of new content. Bravo. You have done it. You have created an advertising spot for your own content on your own website. Fantastic.

Three Reasons Against Them

1.) A post slideshow takes up advertising space at the top of the website. The top of your website is premium real estate and should be treated accordingly. As a website owner, you could sell that space to advertisers or advertise affiliate products and services there yourself. That it one of the first places people see when they come to your website. It could be the first place they click if handled correctly. Money is good, it keeps the lights on. By having a slideshow there, you may limit or negate both possibilities. Why give that up for something that is not generating you any capital for a few extra pageviews, pageviews you probably would have gotten anyway.

2.) A post slideshow is redundant. By scrolling down on your website, the viewer sees exactly the same information housed in the post slideshow.

Joblo Slideshow 2Joblo.com’s Slideshow, highlighted in a blue rectangle

3.) A post slideshow is limited. Five or seven stories are the max highlighting capacity for the slideshow and most post slideshows are slow (John Chow’s and Chris Guthrie’s are two exceptions). Is someone really going to sit there as a slideshow ticks by for a full run instead of just scrolling down? Would you?

If you have to use them…

highlight and feature outstanding editorials on your website or great pieces of original and unique content. If you have to use a post slideshow, proceed as SlashFilm and FirstShowing have. SlashFilm and FirstShowing use post slideshows but very small ones, they are aligned at the top right of their pages, and they are not always filled with the newest content from their homepage. All their header space is left open for ads and site navigation.

Firstshowing SlideshowFirstShowing.net’s Slideshow, highlighted in a blue rectangle

In Conclusion

Be kind to your site design, your website’s bank account, potential advertisers, and your site visitors: Don’t recycle your website’s main index, front page content with a post slideshow.

Do you use or have you considered using a post slideshow on your website?

About the author

Rollo Tomasi

A Political Science and MBA grad who started ProMovieBlogger to educate others on what he had learned through trial and error. Cinema and TV addict. Former writer at Empire Movies, Blogcritics, and Alternative Film Guide. In addition to writing for FilmBook (http://film-book.com), he also edits the copy published on the website, manages its writing staff, manages the back-end operations, site finances, its social network accounts, and works with publicists, actors, and companies on press coverage and promotions. He also created and runs Trending Awards.com.

  • Great. And im just testing one slideshow to put it on my site lol. Its called s3slider and it looks nice, but youre right, it is redundant and slow. And whats worse, i have no idea how to make it fit on my blog. Problem is, i really think i need it for some announcements i want to make…

    • ProMovieBlogger

      It's your site, its your choice. This article is just one man's opinion.

      You can use a newsletter, Twitter, and Facebook for announcements.

  • I have been wondering about this. First, I was looking for how to do this for a site (scrolling banner), but then I saw how Upcoming Horror Movies highlights a horror film release e.g. 30 Days of Night: Dark Days and then links the banner to Amazon.ca. This is a good money-maker. Nice post. -Mike:)

    • ProMovieBlogger

      Thanks for the Mike. I looked at Upcoming Horror Movies. Advertising like that could be effective since they have a niche but they are also part of the Gorilla Nation advertising company. They get UHM ad sales.

  • Dave

    I use a slider on my site. I think it makes the site overall feel a lot more professional. There's space for an ad above the slider in the header as well as to the right of the slider. Too many ads looks spammy. And the content in the slider always looks more important. IGN has a good one, I use something similar.

    • What website do you run?

      What Slider do you use?

      I agree, too many ads does look spammy.

  • Dave

    And for the record, FirstShowing's front page looks like garbage. 🙂

  • slideshow

    You have some really good ideas in this article. I am glad I read this. I agree with much of what you state in this article. Your information is thought-provoking, interesting and well-written.

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